The Apollo Capital team returned to Blenheim Palace for Salon Privé 2026, joining clients, dealers and some of the world’s finest cars for Ladies’ Day by Boodles.

On Friday 4th September, the Apollo Capital team headed to the magnificent grounds of Blenheim Palace for one of the highlights of the British automotive and social calendar – Salon Privé.

Now in its 21st year, Salon Privé brings together an exceptional collection of classic cars, supercars and hypercars alongside leading manufacturers, specialist dealers and luxury brands.

For Apollo Capital, events such as Salon Privé are also a fantastic opportunity to spend time with the people at the heart of our business.

Arriving in True Apollo Style

It wouldn’t have been quite the same without bringing a couple of special cars along for the occasion.

The Apollo Porsche 911 GT3 and McLaren Senna made the journey to Blenheim Palace, taking their places in the VIP parking on the lawn alongside an exceptional collection of cars. Surrounded by some of the most desirable cars in the world, both looked very much at home.

A Day with Clients and Industry Friends

We were delighted to invite a number of Apollo VIP clients to join us for the day, giving us the opportunity to enjoy Salon Privé together in a relaxed setting away from the usual day-to-day business.

Throughout Ladies’ Day, the team also caught up with clients, dealers and other familiar faces from across the prestige and specialist automotive industry.

Building and maintaining these relationships has always been an important part of Apollo Capital. Having worked within the prestige vehicle finance market for almost three decades, events such as Salon Privé give our team the opportunity to reconnect with long-standing relationships while continuing to build new ones.

Ladies’ Day at Blenheim Palace

Ladies’ Day by Boodles combines the automotive focus of Salon Privé with one of the event’s most stylish social occasions.

Against the backdrop of Blenheim Palace, the lawns featured an extraordinary selection of cars, including modern supercars and hypercars, collector cars and some of the latest models from leading automotive manufacturers.

Friday also marked the opening of the Salon Privé Concours de Vente, bringing together specialist dealers and an impressive collection of cars offered for sale – making it a particularly fitting day for the Apollo team to catch up with friends and contacts from across the industry.

It was a fantastic day of exceptional cars, great company and valuable time spent with our clients and dealer partners.

A huge thank you to everyone who joined us and everyone we caught up with throughout the day.

Apollo Capital are the UK’s award-winning finance broker, specialising in Luxury, Classic, Hypercar and Supercar funding. Offering a VIP service, delivering the latest interest rates and terms available on any car from any UK dealer, private sale or auction. Please call our experts on 01423 590242 or request an online quote